--- title: "Apartment starts fall 25.9% as home sales slide: what landlords should plan for 2027" description: "Census data show apartment starts in large buildings fell 25.9% year over year in September while pending home sales dropped 11.3%. The pipeline is thinning and renters are staying put, but Class C and real wages are weak spots." date: 2026-11-02 updated: 2026-11-02 author: "Proppely Research Desk" kind: MARKET_TREND tags: ["construction", "multifamily", "rent-growth", "mortgage-rates", "single-family-rental", "economy"] reading_minutes: 4 word_count: 877 canonical: "https://www.proppely.com/insights/apartment-starts-fall-25-9-percent-september-2026-landlords" html: "https://www.proppely.com/insights/apartment-starts-fall-25-9-percent-september-2026-landlords" feed: "https://proppely.com/insights/feed.xml" license: "Free to read and cite with a link to the canonical URL." sources: - title: "Monthly New Residential Construction, September 2026" url: "https://www.census.gov/construction/nrc/pdf/newresconst_202609.pdf" publisher: "U.S. Census Bureau and HUD" published: "2026-10-19" - title: "Pending Home Sales Decreased 7.3% in September" url: "https://www.nar.realtor/newsroom/pending-home-sales-decreased-7-3-percent-in-september" publisher: "National Association of REALTORS" published: "2026-10-19" - title: "Primary Mortgage Market Survey" url: "https://www.freddiemac.com/pmms" publisher: "Freddie Mac" published: "2026-10-28" - title: "Apartment Market Turns a Corner as Supply Finally Exhales" url: "https://www.realpage.com/analytics/webcast-recap-us/" publisher: "RealPage" published: "2026-10-26" - title: "Single-Family Development Remains Constrained" url: "https://www.realpage.com/analytics/us-permits-september-2026/" publisher: "RealPage" published: "2026-10-20" --- # Apartment starts fall 25.9% as home sales slide: what landlords should plan for 2027 > Census data show apartment starts in large buildings fell 25.9% year over year in September while pending home sales dropped 11.3%. The pipeline is thinning and renters are staying put, but Class C and real wages are weak spots. ## Key takeaways - Starts in buildings with five or more units ran at a 349,000 annual rate in September, 25.9% below a year earlier, per Census and HUD. - Pending home sales fell 7.3% from August and 11.3% from a year earlier, with declines in all four regions, according to NAR. - RealPage expects about 314,000 apartment completions in 2026 against roughly 376,000 units of absorption, and rents held steady in August and September. - Census cautions that monthly seasonally adjusted changes can be irregular, so one weak month of starts is a signal rather than a trend. - Class C assets, slipping real wages and lower immigration are the main risks RealPage flags for the recovery. Apartment construction starts in buildings with five or more units ran at a seasonally adjusted annual rate of 349,000 in September, [25.9% below a year earlier](https://www.census.gov/construction/nrc/pdf/newresconst_202609.pdf), according to the Census Bureau and HUD. In the same month, [pending home sales fell 11.3% year over year](https://www.nar.realtor/newsroom/pending-home-sales-decreased-7-3-percent-in-september). Read together, the two reports point to a rental market where the supply pipeline is thinning while would-be buyers stay renters. ## What happened Three data releases from the past two weeks tell one story. **Construction is pulling back.** Total housing starts ran at an annual rate of [1,221,000 in September, 7.4% below September 2025](https://www.census.gov/construction/nrc/pdf/newresconst_202609.pdf). Single-family permits fell to [845,000, down 4.8% from a year earlier](https://www.census.gov/construction/nrc/pdf/newresconst_202609.pdf), which RealPage called a [3.5-year low](https://www.realpage.com/analytics/us-permits-september-2026/). Multifamily permits held up better: permits for buildings with five or more units were [503,000, up 1.0% from a year earlier](https://www.census.gov/construction/nrc/pdf/newresconst_202609.pdf). The number of apartment units under construction in those buildings was [677,000, down 3.1% year over year](https://www.census.gov/construction/nrc/pdf/newresconst_202609.pdf). **The for-sale market stalled.** NAR reported pending home sales [fell 7.3% from August and declined in all four regions](https://www.nar.realtor/newsroom/pending-home-sales-decreased-7-3-percent-in-september), with the West posting the largest drop. NAR chief economist Lawrence Yun blamed "fast-rising mortgage rates." Freddie Mac's 30-year fixed rate averaged [7.24% as of Oct. 29, down from 7.32% the week before but up from 6.17% a year ago](https://www.freddiemac.com/pmms). **Apartment demand is catching up with supply.** RealPage's third-quarter recap says new market-rate completions are on pace for [about 314,000 units in 2026, while absorption is tracking about 376,000 units](https://www.realpage.com/analytics/webcast-recap-us/). It also reported month-over-month rents [held steady in August and September](https://www.realpage.com/analytics/webcast-recap-us/), compared with declines in those months last year. One caution: Census says monthly changes in seasonally adjusted figures [can be irregular and that it may take six months to establish an underlying trend for total starts](https://www.census.gov/construction/nrc/pdf/newresconst_202609.pdf). One weak month is a signal, not a verdict. ## Why it matters for property managers **Less competition from new buildings, a year or more out.** Starts are the leading edge of future deliveries. When starts in large apartment buildings drop by a quarter, fewer new lease-ups will be fighting for the same renters later on. That tends to cut the need for deep concessions in submarkets that have been flooded with new product. Permits rising while starts fall means some projects are approved but waiting; RealPage noted multifamily units [authorized but not started rose 13.9% year over year to 123,000](https://www.realpage.com/analytics/us-permits-september-2026/). Those could still break ground if financing improves, so the gap is not locked in. **Renters are staying renters.** With mortgage rates above 7% and contracts falling, fewer residents are likely to leave to buy. That is good for retention and turnover cost, and it supports renewal pricing at the margin. It also means single-family rental operators face less competition from new homes: RealPage notes single-family completions [fell 11% from a year earlier to 840,000 units](https://www.realpage.com/analytics/us-permits-september-2026/). **The recovery is not even.** RealPage flags that [Class C product remains under pressure, real wage growth is slipping as inflation returns, and a sharp drop in immigration could weigh on demand in 2027](https://www.realpage.com/analytics/webcast-recap-us/). Older, lower-priced assets may not share in the firming the headline numbers show. Pushing rents hard on residents whose real income is falling can raise delinquency. **Regional splits are large.** RealPage's read of the Census data shows annual multifamily permitting [fell 17% in the West but rose 32.8% in the Midwest](https://www.realpage.com/analytics/us-permits-september-2026/), and starts in the South rose while the other three regions fell sharply. National numbers are a starting point; your submarket's pipeline is what sets your pricing. ## What to do this week 1. **Pull your submarket's construction pipeline.** List the properties within your competitive set that are under construction or permitted but not started. If few are breaking ground, plan for less concession pressure as current lease-ups stabilize. 2. **Revisit 2027 concession budgets.** If your 2027 plan assumes the same concession levels as 2026, test a scenario with fewer giveaways on stabilized units, and keep the deeper offers for units that sit longest. 3. **Lean into retention.** Fewer residents are likely to leave to buy while [30-year rates average 7.24%](https://www.freddiemac.com/pmms). Price renewals to keep good residents rather than to test the ceiling; vacancy and turn cost usually exceed a small extra increase. 4. **Separate Class C from the rest of the portfolio in your forecast.** Track delinquency and renewal acceptance by asset class. If older assets are softening while newer ones firm up, set different renewal targets for each. 5. **Stress-test any refinance or acquisition at current rates.** Rates are [above where they were a year ago](https://www.freddiemac.com/pmms). Build underwriting on today's rates, not on hoped-for cuts. ## What we're watching - **The October construction report**, which Census has scheduled for [Nov. 18, 2026](https://www.census.gov/construction/nrc/pdf/newresconst_202609.pdf). A second month of weak apartment starts would make the pipeline story harder to dismiss. - **Whether rates keep easing.** Freddie Mac's 30-year rate [declined again as of Oct. 29, reaching its lowest level this month](https://www.freddiemac.com/pmms). A sustained drop could revive home buying and pull some renters into ownership. - **Authorized-but-not-started units.** If those permitted projects start breaking ground, the supply gap will close faster than starts alone suggest. - **Class C performance and real wages.** If wage growth keeps trailing inflation, the bottom of the market may see more delinquency even as the top firms. This article is general market information, not financial or investment advice. Check local data before changing pricing. ## FAQ **How much did apartment construction starts fall in September 2026?** Starts in buildings with five or more units ran at a seasonally adjusted annual rate of 349,000 in September 2026, 25.9% below September 2025, according to the Census Bureau and HUD. **Why does a drop in housing starts matter for landlords?** Starts are the leading edge of future deliveries, so fewer starts now usually means fewer new buildings competing for renters later. Permits for large apartment buildings rose 1.0% year over year, so some approved projects could still break ground. **Are fewer renters buying homes in 2026?** Pending home sales fell 11.3% year over year in September, according to NAR, and Freddie Mac's 30-year rate averaged 7.24% as of Oct. 29. That combination tends to keep more residents renting and can help renewal rates. ## Sources 1. [Monthly New Residential Construction, September 2026](https://www.census.gov/construction/nrc/pdf/newresconst_202609.pdf) — U.S. Census Bureau and HUD 2. [Pending Home Sales Decreased 7.3% in September](https://www.nar.realtor/newsroom/pending-home-sales-decreased-7-3-percent-in-september) — National Association of REALTORS 3. [Primary Mortgage Market Survey](https://www.freddiemac.com/pmms) — Freddie Mac 4. [Apartment Market Turns a Corner as Supply Finally Exhales](https://www.realpage.com/analytics/webcast-recap-us/) — RealPage 5. [Single-Family Development Remains Constrained](https://www.realpage.com/analytics/us-permits-september-2026/) — RealPage --- Published by the Proppely Research Desk. Canonical: https://www.proppely.com/insights/apartment-starts-fall-25-9-percent-september-2026-landlords